Search Engine Marketing Specialist
About Magic Square
Magic Square is the first Web3 App Store, designed to address user acquisition challenges, enhance user engagement, and provide a rewarding experience through our community-driven platform. Our platform connects high-quality users with projects, fostering meaningful interactions and growth.
About our Team
The people behind Magic Square are first-class industry professionals, blockchain veterans, experienced software developers, and seasoned crypto enthusiasts. Our ultimate goal is to reshape the crypto app experience, bringing decentralized applications, cryptocurrencies, and Web3.0 to every business possible.
You’ll get more than just working experience at MagicSquare. You’ll join a vast network of entrepreneurs and technologists across the globe.
#PeopleFirstAlways
Diversity, equality, and inclusion play a crucial role in everything we do - from how we build our products to how we build our team.
Our company is still young but we are 100% committed to creating a workplace where all people are valued, respected, and encouraged to be themselves.
We actively honor people's diverse abilities, sexual orientations, ethnicities, faiths, and genders, and everyone is welcomed and supported in their development at all stages of their own journey with us.
We fundamentally believe diversity brings greater success. Regardless of visible or invisible differences, we foster a culture where everyone has an equal opportunity to reach their full potential and to be heard and valued. And yes, we may not always get everything right along the way and there is still work to do, but we are willing to listen, share, learn and do it better together.
About the Role:
The Search Engine Marketing (SEM) Specialist will manage paid search campaigns on Google and all other pay-per-click (PPC) marketing activities. A successful Search Engine Marketing (SEM) Specialist will lead the SEO and Marketing team to maximize ROI, drive traffic, and customers. In addition, the SEM Specialist is in charge of managing the paid search budget.
Tasks and Responsibilities:
- Execute tests, collect and analyze data to identify trends and insights.
- Achieve maximum ROI in paid search campaigns using analysis of data.
- Track, report, and analyze website analytics.
- Track, report, and analyze PPC initiatives and campaigns.
- Effectively manage campaign expenses by staying on budget appropriately. estimating monthly costs and reconciling any discrepancies that may arise.
- Optimize copy and landing pages for paid search engine marketing campaigns.
- Continually expand and optimize paid keyword discovery.
- Research and analyze competitor advertising links.
The ideal candidate - who you are and requirements:
- Proven SEM experience and success managing PPC campaigns across Google, Twitter, Facebook, Reddit, and other search/social media engines/websites.
- Well-versed in performance marketing, conversion, and online customer acquisition.
- Continually current on trends and best search engine marketing practices.
- In-depth experience with bid management tools.
- Adept in and experienced with website analytics tools, in particular, Google Analytics and Google Tag Manager.
- Strong analytical skills.
- Experience generating SEM reports.
- Familiarity with A/B and multivariate experiments.
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- BS/MS degree in Marketing or a quantitative test-driven field.
Sounds like a challenge you'd like to take on? Then apply now!
Benefits:
- Work remotely from anywhere in the world with an option to work from a beautifully designed, beach-front office in the vibrant city of Limassol, Cyprus.
- Company events and celebrations
- A fast-paced, challenging, and one-of-a-kind business sector
- Flat company and international work environment
- Excellent opportunities for advancement in a growing organization
- Competitive payment and compensations - you grow with the company.
- At Magic Square, you’ll be empowered to work on things that you’re passionate about. You’ll be given autonomy. Your ideas will matter!
If you're still hesitating because you don't think you're a 100% fit for the job, THEN APPLY ANYWAYS and we'll have a chat! Maybe you've got more potential than you think ;)
We are looking forward to getting to know you!
- Department
- Marketing / Operations
- Locations
- Remote
- Remote status
- Fully Remote
Search Engine Marketing Specialist
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